In the three months ending October 2017, Apple’s iOS lost sales share in the US, in Europe’s four largest markets, and in Japan, while Android made gains in these markets
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Android continues to increase its sizable lead over Apple’s iOS ecosystem in a few key markets, according to Kantar Worldpanel. In the three months ending October 2017, Apple’s iOS lost sales share in the US, in Europe’s four largest markets, and in Japan, while Android made gains in these markets.
Apple, however, did find a sweet spot in China’s smartphone market.
Here’s how Apple and Android stacked up in the US, Europe, Japan, and China in the three months ending October 2017:
In the US, the iOS share of smartphone shipments dipped 7.6 percentage points year-over-year (YoY) to 32%. Meanwhile, Android gained 8.2 percentage points YoY to achieve a 62% share.
Tech: Apple loses ground to Android in a few key markets (AAPL, GOOGL, GOOG)
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